Xcel Energy Brand Standards

Brand Identity

Brand and identity guidelines
Team was responsible for implementing hard-won bid to define and implement brand refresh standards for Fortune 250 utility

Client: Xcel Energy

Portfolio:

2014 Xcel Energy Annual Report
Xcel Energy Corporate Responsibility Report
PowerSource App
Xcel Energy Brand Standards
Pinecroft Logo
Zim and Ash
Podium Cycles
Coloradans For Reliable Electricity
Green Mountain Swim Club
Solar Technology Acceleration Center
Catch The Sun
Xcel Energy Lobby
Consumer Energy Bill
Windsource Campaign
Xcel Energy Gas Folder
Customer Experience
Xcel Energy Windsource
Rate Case
Understanding Your Bill
Accoustical Tile Ad
Responsibility Ad
Anatomy of a Wind Turbine
Responsible By Nature
Emissions Diagram
Video for Smart Grid #1
Video for Smart Grid #2